INSIGHT
Business leaders are constantly seeking new ways to gain competitive advantages while reducing operational costs. NetSuite, a leading cloud-based ERP solution, has responded to this challenge by weaving artificial intelligence throughout its platform, helping businesses work smarter rather than harder.
With smart automation and machine learning capabilities, organizations can now streamline routine tasks and uncover valuable insights hidden within their data. This article explores how AI is revolutionizing NetSuite’s functionality and delivering tangible benefits to organizations of all sizes.
In the following sections, we will examine the key AI features in NetSuite, their impact on various business functions and how partnering with the right implementation team can maximize your AI investment.
Built-in AI capabilities driving productivity
NetSuite’s approach to AI stands out in the enterprise software market through its embedded integration strategy. The AI capabilities in NetSuite use data and automation from the suite to handle repetitive tasks, which helps increase accuracy, speed up work and free up employees to focus on other work.
Rather than offering AI as a separate module or add-on, NetSuite has woven intelligent features throughout the platform, making advanced technology accessible without requiring specialized skills. This approach delivers immediate value to businesses that might otherwise find AI implementation costly or complex.
Key AI features revolutionizing business processes
NetSuite’s recent releases have introduced several groundbreaking AI features designed to transform everyday business tasks.
Text Enhance
Text Enhance, a generative AI tool, automates content creation for customer service, HR and marketing, improving productivity and consistency. This tool helps draft everything from product descriptions to customer communications, significantly reducing the time needed for content creation.
Bill Capture
Another standout feature is Bill Capture, which uses AI to quickly extract and input data from scanned invoices into NetSuite, further streamlining operations by verifying invoices against purchase orders and delivery documents. This automation dramatically reduces manual data entry and minimizes errors in financial workflows.
Intelligent Performance Management (IPM)
For finance teams, IPM for NetSuite Planning and Budgeting leverages AI for continuous monitoring and analysis, offering real-time insights and improving forecasting accuracy. This capability helps businesses make more informed decisions based on data-driven insights rather than intuition.
AI across business functions
The impact of NetSuite’s AI capabilities extends across multiple business functions. In financial management, AI-powered tools automate invoice processing, detect anomalies in financial data and recommend corrective actions.
- NetSuite Financial Exception Management helps to increase efficiency and mitigate risk by continuously scanning financial data to identify and flag anomalies and recommends corrective actions.
- For sales and marketing teams, AI enhances customer relationship management by analyzing customer behavior patterns and providing insights that help personalize communications and improve engagement.
- Supply chain operations benefit from AI through improved inventory forecasting and automated location assignment for fulfillment.
- Fulfillment automation can now automate multi-location fulfillment based on warehouse proximity, ranking or other rules input by the user.
Future of AI in NetSuite
NetSuite continues to expand its AI capabilities with each release. The 2025.1 release introduces domain-specific GenAI assistants, a new search tool to answer questions about NetSuite and tools that automatically write reports and analysis. These innovations will further enhance productivity and decision-making across organizations.
Additionally, SuiteScript developers can now access large language models (LLMs) powered by Oracle Cloud Infrastructure (OCI) Generative AI services, allowing for integration of generative AI models into NetSuite customizations and SuiteApps. This opens new possibilities for businesses to tailor AI functionality to their specific needs.
Maximizing your NetSuite AI investment
Implementing and optimizing NetSuite’s AI capabilities requires strategic planning and technical knowledge. BPM brings deep understanding of both NetSuite’s platform and AI technologies to help your organization maximize the return on your investment.
Our team works closely with you to identify the most impactful AI applications for your specific business challenges, ensure data quality for optimal AI performance and develop implementation strategies that align with your business goals. Ready to harness the power of AI in NetSuite? For a consultation to discover how our tailored approach can transform your business operations through intelligent automation and data-driven insights, contact us.
Bryan Rhody
Technology Solutions Group Leader
Managing Partner, Virtual Region
Bryan is a seasoned professional with over 17 years of management and consulting experience in both technology and business operations. …
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